• 260.622.8772
  • hello@cyclonesocial.com
Facebook-f Instagram Linkedin Youtube
  • Services
  • Our Team
  • Case Studies
  • Insights
  • Contact
Menu
  • Services
  • Our Team
  • Case Studies
  • Insights
  • Contact

Don Ayres Honda

Family-owned since 1970, Don Ayres is the #1 certified Honda dealer in Indiana

DON AYRES HONDA

The Challenge

Don Ayres Honda partnered with Cyclone Social to increase new car sales through a targeted, cost-effective marketing strategy. The goal was to schedule test drives exclusively through the company website.

 
DON AYRES HONDA

Strategy

In order to increase test drives, Cyclone Social developed content delivered to a mass audience to gauge initial interest.  Those who engaged with this content were then served a series of call-to-action ads with a message around scheduling appointments. Those users who engaged with the second ad but did not complete a sign-up were then retargeted with an additional round of creative.

DON AYRES HONDA

Results

Don Ayres Honda’s test drives skyrocketed in the weeks following the partnership with Cyclone Social. The strategy conclusively yielded the following results:

88

New test drives during one-month campaign

46%

Decrease in cost per result

109%

Increase in landing page views

“Cyclone Social has been great to work with. They are full of great ideas and are very proactive in developing new ways to connect with our audience.”

– John Watkins (General Manager – Don Ayres Honda)

YOU MAY ALSO LIKE

View Other Case Studies

Standale Home Studio

Professional Services

Don Ayres Honda

Automotive

Eddie Merlot’s

Food and Beverage
Read More
Prev
Next

Quick Links

  • Services
  • Our Team
  • Case Studies
  • Insights
  • Contact

Hello@Cyclonesocial.com

129 W. Main St
Fort Wayne, IN 46802

Hours of Operation:
Monday to Friday
9 AM to 5 PM EST

f3a064_21ae1110fec34fff8ee66ff827fe78f1_mv2
f3a064_847097c7c6564dc3805ced2576f68d0b_mv2

© 2022 — Cyclone Social. All Rights Reserved.

Facebook-f Instagram Linkedin-in Youtube