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- hello@cyclonesocial.com
Crazy Pinz
A family entertainment center featuring bowling, rock climbing, a ropes course, mini golf, and a full-service restaurant
CRAZY PINZ
The Challenge
Crazy Pinz wanted to run a weekend online sale that included gift card deals and specials, hoping to reach to $5,000 in total sales.
CRAZY PINZ
Strategy
In order to reach the requested sales goal, Cyclone Social developed a digital advertising campaign focusing on behavioral targeting and demographic targeting.
A series of Facebook and Instagram ads were developed, driving traffic and consideration, leading to website visits and direct sales through Shopify.
CRAZY PINZ
Results
Crazy Pinz saw their sales increase from $1,000 this weekend in 2018, to $15,000 in 2019! The new strategy drove 80% of the incoming traffic as new customers. In addition to the results below, our two-day event amounted in 278 total orders, selling out of 95% of product inventory.
$15,304
Two-day sales total
28x
Return on ad-spend
1,545
Online store sessions
