Added impressions through social media
GOLD Award at the 2017 AAF Awards
Orthopedics Northeast (ONE) partnered with Cyclone Social to bring more awareness to their brand. Cyclone Social took a unique approach by marrying two platforms: traditional billboard marketing with social media.
The campaign played off the logo for Orthopedics Northeast: ONE with a clever phrase "You are #TheONE". The billboards featured a selfie photo. The engagement came into play when they transformed every digital billboard in town into a giant social media jumbotron. Users were asked to share selfies of themselves on Facebook, Twitter, and Instagram in order to become the star of the billboard!
Orthopedics Northeast had over 2,800 people submit photos and thousands of shares per month. The interactive approach was a huge success, resulting in the following:
2,800 photos submitted
1,000,000 extra impressions per month
GOLD award at the 2017 American Advertising awards
WHAT OUR CLIENTS SAY
"Cyclone Social has an awesome group of creative individuals. The ad campaigns they developed have been exactly what we need to interact with our audience."
Joyelle Kennedy - Marketing Asst.
"Cyclone Social has contributed to an increase in requests for service. The team provides a lot of great insight regarding relevant content and is always responsive."
Todd Bauer - Owner
FORESIGHT CONSULTING LLC
"Cyclone Social developed our social media and marketing strategy, as well as our branding. All looked great and they were very easy to work with as well."
John H. Foxworthy - CFP
FOXWORTHY WEALTH ADVISORS